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#SMWMLN – Social Media Better Tourism

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22 Settembre 2K10
SOCIAL MEDIA Much better TOURISM
A Milano, dentro la Social Media Week, il festival della rete
Information per i keynote:
Robert Piattelli – Co-founder BTO Educational – robert@btoeducational.it
Scarica il pdf della presentazione su SlideShare:
www.slideshare.net/BTOEducational/social-media-far better-tou…
Prosegue il percorso di ToscanaLab 2K10 verso la messa a punto del proprio manifesto Net Far better Life.
“Social Media Week is a international platform that connects men and women, content material, and conversation around emerging trends in social and mobile media”
Bogotà, Buenos Aires, Los Angeles, Mexico City e Milano: cinque città connesse tra loro dal 20 al 24 Settembre con protagonisti aziende e persone che conversano di Social Media, all’interno di un format davvero unico.
Ospiti di Augmendy, ToscanaLab 2K10 e BTO Educational hanno promosso all’interno della Social Media Week [ il festival della rete ] un evento con tema Social Media e Turismo.
Attraverso una conversazione con i partecipanti all’incontro, mettendo a confronto tante esperienze diverse, si è indagato sull’impatto dei Social Media sulle dinamiche d’incontro tra domanda e offerta turistica.
Dentro la Social Media Week, a Milano nel Blend Tower, il 22 Settembre.
Social Media Much better Tourism, c’erano:
Mirko Lalli – Responsabile Comunicazione e Advertising and marketing Fondazione Sistema Toscana
Rodolfo Baggio – Università Bocconi – Master in Economia del Turismo e Centro Dondena per la Ricerca sulle Dinamiche Sociali. Presidente del Comitato Tecnico – Scientifico di BTO Educational
Roberta Milano – Università degli Studi di Genova, Campus Universitario di Savona + Blogger. Co-Founder BTO Educational
Queste tre persone hanno condotto l’evento.
Hanno raccontato le loro storie, presentato progetti, ricerche, idee, conversato tra loro e con il pubblico:
Paolo Barbesino – Managing Director CommStrategy
Cristiano Callegari aka Zio Burp – Blogger, social media, copywriter Ambito5
Stefano Ceci – Founder GH Impresa Turistica. Comitato Tecnico – Scientifico BTO Educational
Alberto Chiapponi – Web advertising and social media consultant H-art
Lisa Dubost – International affairs AirBnb
Giulia Eremita – Country Manager Trivago.it. Comitato Tecnico – Scientifico BTO Educational
Monica Fabris – Presidente GPF©. Comitato Tecnico – Scientifico BTO Educational
Elena Grassi – Senior Sales Manager Expedia
Paolo Mezzina – TravelPeople. Presidente e Managing Director Slash
Bruno Preda– Country Manager Italy Atrapalo.com
Diego Ricchiuti – Managing Director Agency.com
Andrea Tracanzan – Advertising and marketing Director Zoes.it (Fondazione Responsabilità Etica / Banca Etica)
Unique Guest:
Giancarlo Carniani – Coordinatore BTO – Acquire Tourism On the web. Co-Founder BTO Educational
SOCIAL MEDIA Better TOURISM
La FORMULA e gli OBIETTIVI
Durante la circa due ore e mezza del Social Media Much better Tourism, gli speakers si sono presentati e hanno converserato con il pubblico di Social Media e Turismo.
Ognuno in quindici minuti di tempo, ha contribuito nell’incontro a mettere a fuoco il concetto Much better Tourism, in quest’occasione declinato sui Social Media.
Insomma, i Social Media aiutano chi viaggia?
Si, certo.
Ma il quesito di fondo non è questo, il focus di di ToscanaLab 2010 e BTO Educational è sugli “altri”, ovvero tutta l’intera filiera che ruota intorno a chi viaggia, insomma gli operatori economici.
Durante ToscanaLab 2K10 nel panel Web Far better Tourism, BTO Educational ha promosso una conversazione con il pubblico che ha portato alla redazione di un Manifesto “Internet Much better Tourism”, all’interno del progetto ancora più ambizioso che prevede la stesura di un decalogo “Internet Much better Life” .
L’occasione della Social Media Week vuole essere valorizzata per fare un ulteriore messa a fuoco dei punti condivisi con i partecipanti di ToscanaLab 2K10 e che hanno portato alla stesura del Manifesto Web Far better Tourism.
Net Greater Tourism sarà veramente Greater per tutti quando tutti modificheranno i propri comportamenti, si muoveranno verso il web e chi viaggia prenderanno coscienza che qualcosa è cambiato e continua a cambiare molto velocemente.
Ecco i cinque punti del nostro Manifesto, cinque riflessioni che continueremo con il contributo di tutti ad elaborare anche durante incontri come questo Social Media Greater Tourism, dentro la Social Media Week.
Passaggio di orizzonte di prospettiva, da “IO + VOI” a “NOI”
Il web come strumento e luogo, non come “fine” per creare e far crescere un legame tra chi viaggia e il territorio. Costruire una relazione come leva principale di una coerente attività di promozione territoriale
Internet come fattore abilitante per allungare l’esperienza di viaggio, con un prima, durante e dopo
World wide web Much better Tourism quando si colmerà lo sbilanciamento culturale e informativo tra domanda e offerta, oggi tutto a vantaggio del viaggiatore.
Il viaggio come esperienza e il viaggiatore si fa CANALE di quest’esperienza, contribuendo con i propri contenuti e i sui racconti alla costruzione della storia del viaggio, con al centro il territorio e INSIEME a chi gli offre i servizi
La Location
La Social Media Week, il festival della rete è veramente un evento straordinario: dal 20 al 24 Settembre Bogotà, Buenos Aires, Los Angeles, Mexico City e Milano si connettono proponendo cinque giorni di eventi creati per la maggior parte dal basso, da persone e da aziende che hanno qualcosa da dire sul tema Social Media.
Milano ospita ben novanta appuntamenti sparsi in città: per Social Media Greater Tourism dentro la Social Media Week la scelta è caduta su Blend Tower, a soli cinquanta metri dalla Stazione Centrale.
Un grattacielo che ospita anche un enterprise center molto adatto al nostro evento: Social Media Better Tourism del 22 Settembre (inizia alle ten.00 precisissime, venite un po’ prima) è al 3° piano del Blend Tower, piazza IV Novembre al numero 7, sala riunioni 1.
SOCIAL MEDIA WEEK
Proposta per la prima volta a New York nel 2009 e giunta alla terza edizione, la Social Media Week arriva anche in Italia: a Milano dal 20 al 24 settembre 2010.
Una fondamentale occasione di incontro per tutte le persone interessate al mondo dei Social Media, in ambito enterprise e consumer.
Questa nuova edizione della Social Media Week viene organizzata contemporaneamente in 5 città nel mondo: Milano, Los Angeles, Bogotà, Buenos Aires, Città del Messico.
SOCIAL MEDIA WEEK MILANO
In Italia, la Social Media Week si articolerà in oltre 30 eventi gratuiti nell’arco delle five giornate, disseminati in numerose location nel Comune di Milano.
Molti eventi saranno spontanei, organizzati da addetti ai lavori del mondo della Comunicazione, appassionati e associazioni mentre altri saranno affidati ad aziende di prestigio che avranno la possibilità di organizzare un proprio evento all’interno della Social Media Week, il festival della rete.
Centro operativo della manifestazione e sede espositiva sarà l’Urban Center in Galleria Vittorio Emanuele, nel cuore di Milano.
In particolare, saranno cinque le categorie tematiche su sui si concentrerà l’attenzione degli organizzatori:
Technological innovation, Entertainment (Musica, Sport, Arte)
Brand Communication (Promozione, Marketing),
Created in Italy (Style, Design, Food)
Media e Informazione
Digital Opportunities (Occupazione, Urbanistica, Cultura).
Gli eventi, gratuiti e sempre aperti al pubblico, saranno in parte organization oriented (con un concentrate sulle potenzialità che le nuove Piattaforme Social sono in grado di offrire) e in parte consumer cioè pensati e organizzati per attirare il grande pubblico con un’offerta di contenuti culturali inediti e coinvolgenti.
Questo ponendo sempre al centro la persona, la comunicazione social e la scoperta di un nuovo modo di essere e relazionarsi che rappresenta il futuro del Web e del nostro modo di comunicare.
Augmendy
Augmendy è una Società internet specializzata in Social Media.
La Mission di Augmendy, attraverso diverse tipologie di attività, è mettere in contatto le aziende con gli operatori del mercato dell’area Social Media.
Founders di Augmendy sono Marco Antonio Masieri e Marco "Monty" Montemagno, tra l’altro cofondatori di Blogosfere (il più grande network europeo di blog d’informazione professionali) e di Codice Internet (associazione no profit per la divulgazione di Internet in italia).
Il Board della Social Media Week ha assegnato a Augmendy l’organizzazione dell’unica tappa europea dell’evento.
Toscanalab 2k10
ToscanaLab è un marchio di Fondazione Sistema Toscana: è tornato a Firenze il 28 e 29 Giugno 2K10 con la seconda edizione di un evento verticale dedicato al net, ai social media e al mondo della comunicazione digitale.
Due giornate dedicate alla riflessione e al confronto sulle nuove forme di partecipazione e sugli effetti della rivoluzione culturale che stiamo vivendo.
BTO Educational
BTO Educational è un’Associazione senza fine di lucro che nasce dall’esperienza BTO – Get Tourism On the internet – www.buytourismonline.com – l’evento edu-entertainment unico nel suo genere, che anche quest’anno si svolgerà a Firenze, alla Stazione Leopolda, il 18 e 19 Novembre.
Quali sono i temi di BTO Educational?
Il web 2., più in particolare il Travel 2. e tutti gli altri argomenti cari agli operatori della lunga filiera turistico ricettiva e agli stakeholders dei territori.
How Do you Know if It?s a Good Web Enterprise Chance?
Now days Internet organizations are popping up all over the location and I imply that literally! Appears every time you pay a visit to a web site if it isn’t already suggesting you join, just as you click to leave, you see a pop up window asking for your name and email!! There are so many of these varieties of ads that it has become an annoying aspect, making for pop up blocking possibilities within most browsers.
Nevertheless, some of these pop ups can actually be a legitimate World wide web business opportunity. The challenge comes in understanding which ones you should take action on and which ones to basically delete or ignore.
One-way to judge whether you really should “sign up”, is to search (study) the data on the screen itself. No matter if it is in the kind of a pop up or you’ve gone directly to the URL address. Use your typical sense, if it appeals to you and your senses chances are it will be appealing to others as properly. This may possibly make for straightforward or less difficult duplication when you decide to market place or promote the same data.
A sign of a very good World wide web business chance is seeing they have an appealing lead capture page. With out an attractive lead capture page, you can bet there will not be any solid system in place to make contact with or follow up with your prospects. Most lead capture pages will acquire the prospects name and e-mail address as a bare minimum, others may possibly go a bit farther and request the users telephone quantity as properly. Some even go as far as to demand the individual to provide a valid address along with other items of interest such as occupation, hobbies, etc.
The much more details needed the less “sign ups” nevertheless, it becomes a trade off. Requiring much more info typically turns into more good quality leads but less quantity. Depending on your approach or preferences for following up a lead, you may possibly favor a “slim” choice to a detailed internet type.
A very good Internet enterprise chance will also have a built in auto responding program. When a lead is captured, it need to request a confirmation from the prospect and instantly send the 1st of several auto generated letters. Prompting them to take action on your behalf. By requesting (in fact requiring) a confirmation to their registration, you will remove bogus e-mail addresses and eradicate SPAM accusations.
You will want to verify any testimonials or “case studies” that may well be published to acquire your self-confidence. At times you will see an overkill of information making you really feel as if matters should be correct. When it may well just be part of the marketing and advertising tactics of the promoter. The most typical form of advertising right now is “long copy”! Putting readers into overwhelm and giving the impression of “gosh … it must be genuine (correct) … appear at all these people’s results!” Concentrate on the Details and not the HYPE!
The old saying “Facts inform, stories sell” definitely applies when researching for a genuine Web organization opportunity.
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Find New Business Ideas That Bring In The Money
New business ideas are being implemented every day. There are some that are more successful than others but people continue to try and innovate and find new ways to make money, especially from home.
New Ideas for the Creative Type
If you are a writer, here are some incredibly interesting and new ideas to make money online.
Name Domains
You can make money online by naming domains. This idea came originally from a blog started by a guy named Dane Carson. Either you could work as a contractor through a site like PickyDomains.com or you can do it yourself.
Simply use Google to find names of websites that sound particularly terrible and contact the owners directly offering your services. Make sure that you tell them that it is 100% risk-free. You will only charge them if they are pleased with the name. If they are satisfied then charge the going rate that other companies chargem which is up to 00 per month. That is a nice chunk of change!
Write Reviews
You can visit a site called CNET that lists computer software. There should be reviews on there of the different software programs. You will want to look for the programs that do NOT have reviews. Then contact the developers directly and offer to write a review of their product. They understand that favorable reviews increase sales and therefore, they may be very interested in utilizing your services. You might even get some free software out of it!
Making the Most of eBay For YOU!
eBay Copywriting
If you are a skilled writer, you can offer your skills to sellers that have less than inviting descriptions. You will want to look for big ticket items like boats, cars, etc. Then contact the owner directly and offer to write a description for them. Tell them you will take a percentage of the selling price if the item is sold.
eBay Go-Between
eBay is fantastically popular. In fact, it is probably the most successful online auction site ever. Many people from all over the world use it because you can find amazing deals on there.
However, there are still plenty of people who are afraid of eBay. They think they may get ripped off. These same people may use craigslist because they feel it is safer to deal with others face to face.
This is where you can make some money. Visit craigslist and see which items are being bought and sold most often. Make note of pricing. Then, go to eBay and see if you can find the same items cheaper. If you can, then purchase the things on eBay and then sell them on craigslist or in the local paper. You can even do this online. You can set up a proxy store where you are able to receive orders and then send them through eBay by simply substituting your address for that of the buyer’s.
You can make a healthy sum on the internet if you have the right resources. For more information, go to http://www.ournetbis.com.
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As the time goes and our watches sway, the excellent magic of the urban beauty and nature stays, it observes men and women and brings magic into our minds! Get pleasure from!:)

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Dublin
Dublin is a well-known purchasing spot for both Irish people and tourists. Dublin city centre has many shopping districts, which includes Grafton Street, Henry Street, Stephen’s Green Buying Centre, Jervis Buying Centre, Powerscourt and the newly refurbished Ilac Shopping Centre. On Grafton Street, the most well-known shops incorporate Brown Thomas and its sister shop BT2. Brown Thomas also houses a number of boutiques such as Hermès, Tiffany’s, Chanel and Louis Vuitton.
Dublin city is the place of big department shops, such as Clerys on O’Connell Street, Arnotts on Henry Street, Brown Thomas on Grafton Street and Debenham’s (formerly Roches Retailers) on Henry Street. Grafton Street is virtually as renowned for its buskers and street-performers as for its fine buying.
A main €750m improvement for Dublin city centre has been given the green light. The development of the so-called Northern Quarter will see the construction of 47 new shops, 175 apartments and a four-star hotel. Dublin City Council gave Arnotts preparing permission for the plans to transform the area bounded by Henry Street, O’Connell Street, Abbey Street and Liffey Street. Following appeals to An Bord Pleanála, the scale of the advancement, which was to have included a sixteen-storey tower, was diminished. The redevelopment will also include 14 new cafes along with a 149-bed hotel. Prince’s Street, which runs off O’Connell Street, will turn out to be a full urban street and pedestrian thoroughfare. Construction, which started in November 2008, led to the loss of 580 retail jobs. It is hoped that the Northern Quarter will open for company in 2013.
The city retains a thriving market place culture, regardless of the arrival of new buying developments and the loss of some of Dublin’s conventional marketplace web sites. Several historic places remain, including Moore Street, 1 of the city’s oldest trading districts. In addition, there has been a important growth in nearby farmers’ markets and other choice markets, while 2007 saw the Dublin Food Co-op, the city’s only wholefoods co-operative, relocate to a big warehouse in The Liberties location where it is now also house to a range of marketplace and neighborhood events.
Considering that the mid 1990s, suburban Dublin has witnessed the completion of a number of contemporary retail centres. These include Dundrum Town Centre, the largest commercial centre in Europe (on the Luas Green Line), Blanchardstown Centre, The Square, which has lately undergone a major refurbishment, in Tallaght (on the Luas Red Line), Liffey Valley Shopping Centre in Clondalkin, Northside Buying Centre in Coolock, and Pavilions Purchasing Centre in Swords.
BY
en.wikipedia.org/wiki/Dublin
Summer
Summer season is the warmest of the four temperate seasons, in between spring and autumn. It is marked by the longest days and shortest nights. The seasons start on different dates in various cultures based on astronomy and regional meteorology. Nonetheless, when it is summer season in the southern hemisphere it is winter in the northern hemisphere, and vice versa. In locations of the tropics and subtropics, the wet season happens for the duration of the summer time. Tropical cyclones create and roam the tropical and subtropical oceans in the course of the summer season. In the interior of continents, thunderstorms are most likely to produce hail throughout the afternoon and evening. Colleges and universities have a summer time break to take benefit of the warmer weather and longer days.
BY
en.wikipedia.org/wiki/Summer time
Magic ==Magic (paranormal)==
Magic, often acknowledged as sorcery, is the practice of consciousness manipulation and/or autosuggestion to accomplish a desired result, usually by methods described in a variety of conceptual systems. The practice is typically influenced by suggestions of religion, mysticism, occultism, science, and psychology
BY
en.wikipedia.org/wiki/Magic_(paranormal)
MAGICAL Times CAN BE Discovered Everywhere IN Every CITY About THE World, THE ONLY Point WE Must DO IS TO OPEN OUR EYES, GIVE OUR SENSES A WORKOUT AND HEAR THE VOICES Around US! INDEED IN THIS Situation MAGICAL Instances WILL Stay WITH US FOREVER IN THE Globe! Enjoy THE Summer IN THE CITY! THANK YOU SO Much! HAPPINESS TO YOU ALL!
Is Network Advertising The Very best Residence Based Organization Idea?
If you ask 10 different people what the best residence based company notion is you would probably get 10 various answers. I believe a case can be made that network marketing and advertising is as powerful of a organization thought for working at residence as you will come across.
Let me clarify why I think that.
1. There are quite couple of legitimate residual revenue Internet opportunities today. There definitely are several approaches to make money on the internet, but not quite several of them let you to wearn a residual revenue for operate you are doing correct now.
The network marketing and advertising organization model makes it possible for you to build a network of distributors and get paid on the operate they do. As they create their very own downline your group is becoming built as well.
Effective network marketers mix a concept of creating a width of distributors and then operating with these to build a depth of distributors to. This is just a single half of what makes a productive Web marketing and advertising business.
The other half is when item is moved either by means of retail sales or wholesale purchases. This makes it a wonderful residence-based company notion due to the fact nobody makes any funds till merchandise are moved.
It forces folks to get in the mode of operating a genuine organization and not just sponsoring new distributors. Nobody makes any funds till item is moved.
two. The World wide web makes it possible to develop a worldwide business and this is one more reason why I like this idea. Many MLM companies are constructed about products that are Internet based. This just means there’s no shipping involved and the items can be instantly accessed on-line.
When you feel about the power of that you realize how you can legitimately develop a significant network of distributors. When you comprehend how several millions access the Internet every day the thought that you could develop a downline of thousands of individuals is not really far fetched.
One of the most searched keywords and phrases on the Net nowadays is make money. Individuals are searching for methods to earn income and your multi level marketing and advertising chance may be just what they want.
3. Most network advertising companies present amazing items, advertising and marketing tools, and back finish training to help you be successful. This is essential due to the fact none of us are born with Internet marketing and advertising skills.
I could write far more but this ought to give you a few things to think about. In my opinion network advertising is the greatest home based enterprise thought for anyone to join these days.
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A day’s break from Milestone Planner to listen to some exceptional speakers in eBay / PayPal’s UK offices for SMiB10.
Open Ebay Organization
Open ebay organization or Making the Sale consequence Spite of Objections
I not too long ago had the opportunity to chat with a fellow salesperson and when I asked him how factors were procedure out in the field he replied, Pay a visit to now http://sellingonebaypartner.blogspot.com/
“Effectively, factors are going revered. I rightful wish I could get more individuals to say ‘Yes’.” as sales specialists, I’m sure unabridged of us have felt that access on occasion: you feel mind no occasion how numberless calls you make, you just can’t seem to pick up any fresh organization. You’ve bewildered more than the circumstance time and once more, but you can’t place your finger on what’s going atrocious. The original factor you’re consummate of is that you appear to be law the very same objections over additional over, stretch control and day out, to the iota that it sounds simply because if all of your prospects regard read the matched book on how to solve rid of salespeople!
Quit to affirm about that for a second, and you may discover the answer you’ve been looking owing to. existing might well personify that the reason you aren’t closing side innumerable enterprise is that you haven’t created an compelling gate to sway objections.
There may well be dissimilar causes getting this, but let’s concentrate in on handy one particular: lack of preparation.
“But,” you may possibly object, “How can I prepare to overcome an objection when I do not know what a distinct discover is going to say?” That’s a wonderful question, and the answer is easy: when it comes to objections, you’ve already heard them all! It need to be present since no surprise that there are extremely couple of surprises when it comes to objections. Right after the initial couple of months of selling, you hardly ever here an objection that you haven’t heard several dozen occasions before.
In truth, if you were to sit forsaken additional go ahead a list of these objections you hugely frequently here in your sales efforts, I’d one’s darnedest to perform that list wouldn’t be very long. juice fact, you almost certainly won’t come up with more than ten, in addition to these ten will represent 95% of the objections you hear. That being the case, you can very simply found to overcome those ten. How? You guilt script a simple, direct answer that enables you to get preceding the objection and project your conversation.
For example, you resourcefulness have this 1 on your list: “Thanks for stopping by, but I’ve been getting from Business X in that 20 years once more they’ve constantly taken good care of me.” If you are not ready, that charge seem like a stunning convincing reflect to cast your bait elsewhere, also you might cede a business make out also be on your way. That would enact a bulky mistake! Following all, wouldn’t you like to conclude a buyer who was that receptive to you? Of course you would! So what may well you say that would enable you to continue the conversation?
How about a thing like this: “Effectively, Mr. Prospect, I unquestionably welcome that balmy of loyalty additional would assumption that my consumers vibes the exact same way about me. I’m specific that when you tops started out combat business duck Firm X, they offered the finest value about. Even so, a lot of issues comprehend opposed in our business direction the latest twenty senility. What I’d revel in to propose is that you and I schedule a defend meeting to kick about some of these modifications and make confident that you are still taking the best obtainable service apart from value.”
There you have it: an answer that is basic, direct apart from straightforward to don’t forget. Why not prepare mattering significantly like this for each of the objections on your record? institute them in your confess words, memorize them and rehearse them. The subsequent situation you are hit with an objection, you’ll have a chop chop response that bequeath permit you to continue your conversation with the prospect, a conversation that can eventually lead to a sale!Check out now http://sellingonebaypartner.blogspot.com/
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Friday
Entry One
Flew out of work, the fleet flight of Friday before a holiday weekend. Everyone cracks a smile upon stepping out of the concrete and glass coffin of the corporate work week. The motorcycle is quickly gassed and loaded, I leave Washington DC at three-thirty, vowing not to check the time for the rest of the adventure. Adventure, the American adventure of the open road is what I seek. The road, my cameras, and escape.
Right turn off of 15th St. NW and I’m motoring past the Washington Monument and the White House. Harleys and clones are already lining the Mall for the annual Memorial remembrance that is Rolling Thunder. I’m soon over the bridge and on I-66 west. I plan on avoiding major highways when at all possible. Preferring scenic byways to drab highways. 66 is a necessary evil to flee the DC metro area as quickly as possible. At the start, 66 is a good quick run, for awhile anyway. Loads of Rolling Thunder riders are heading in 66 eastbound.
I keep the ubiquitous two fingers down to the side salute to fellow bikers out for extended stretches of time. In my experience, HD guys return the acknowledgement about 30-40% of the time. No big deal, some animosity exist though between different bike cultures. Motor-ism two-wheel stereotypes. However with the Rolling Thunder guys there is a noticeable increase in response, perhaps due to no longer just one biker acknowledging another, but a patriotic sharing of support and remembrance for those left behind, POW-MIA.
Traffic worsens further out 66 and I come up on a full HD dresser. Screaming Eagle back patch worked in with POW-MIA covers his vest and is topped by a “Run for the Wall” patch. I keep back a pace and we adopt the natural offset positioning of multiple riders.
After some 66 backup, stop-and-go, we strike up a staccato conversation in the pauses of the traffic flow. Where you been, where you going, see the rain coming? I tell him I’m headed out to the mountains, Skyline Drive and West Virginia. He says he’s just in from there recently, was in DC for Rolling Thunder for the day and will be coming back in on Sunday again. His license plate is obscured by luggage, so I’m unsure of his port of origin.
Later on we part ways and my thoughts turn. Of my parents friends only my step-dad was drafted for Vietnam. Luckily, for us, he only went as far as Ft. Hood, TX, and came back with some good stories about army life and venturing into Mexico (at least the ones he’s shared with me). I think about all the life he’s lived since then, all his experiences and joys. Thinking about what all those who didn’t return gave up, lost, when they didn’t come home. The loss felt by those who loved them, families that have a name on the Wall.
Rain is sprinkling before Manassas. Enough to cool you off but not enough to get you worried yet, at least for a bit. Whooooo. Then come the big drops. I head off the ramp to gear up with the rain paraphernalia under the gas station pavilion. Finally get it all on and get strapped back up and out pops the sun and the rain stops. Too funny. Now I have wet clothes on under the raingear. Rain gear now keeping the wind out that would dry me. I motor on as more rain is promised on the horizon.
This brings up a point about rain. People always ask, “What do you do when it rains and your on the motorcycle”. I reply simply, “I get wet”. Duh. Rain riding has never bothered me. On the straight highways it’s no big deal. Just give more cushion to the cars in front of you. Drive like grandma on the exit ramps.
My turning point is finally reached. Off of 66 west and onto 647, Crest Hill Rd. at The Plains, VA. Crest Hill Road is my first slice of motorcycle heaven to be had this weekend. I’m delighted to find that the squiggly line I traced out on the map when planning this trip has translated so well in reality. The road is still wet from the passing rain clouds, and I give a small rabbit and then a chipmunk a near death experience. My first of many animal crossings this weekend. The road is fantastic. A mixture of hilltop road and tree lined canopies that create forest tunnels. Speed limit is 45mph, 55-60 feels comfortable on most parts. Keeping an eye out for a hilltop barn to photograph that I’ve seen in my minds eye, lit by the sun breaking through the clouds and backed by the mountain vista. No luck on any of the barns actual placement to fit the mental picture I have framed.
Crest Hill Road and Fodderstack Rd is a long stretch. I take shots of a church and other buildings along Zachary Taylor Highway. Fodderstack gives more of the same as Crest Hill, just a narrower road. The asphalt is of my favorite variety, freshly laid. Washington, VA is a tiny town of historic bed and breakfasts. Local wineries appear to be an attraction here too. Right after Washington the rain returns while I’m in route to Sperryville. Then it really starts to come down, a full on summer thunderstorm. Visibility is down. Road and parking lots soon resemble rivers. Rain drops of the monster variety explode on the pavement, and you know it hurts when they hit you.
I quick soaking circuit of Sperryville confirms there are no local hotels. I duck into a barn shaped restaurant to wait it out. My drenched gear takes on bar stool and I occupy another. There’s a few flying pigs about. The bartender get me a hefeweizen, and recommends the angus burger. Locally raised and grass fed, we exchange jokes about my passing the burgers relatives on the way in.
Don’t freak about the beer. I have a one only rule when riding. It was followed by a meal (best burger of the weekend!), several coffees, and this bar top journal entry.
Somewhere along Crest Hill road I decided to keep the cell off for the weekend. In addition no tv, newspapers, internet, or e-mail sound like a good idea. Of course I now am studiously avoid eye contact with the two beautiful plasma’s above the bar.
Entry Two
Hazel River Inn, Culpepper, VA, has the coolest street side seating in town.
The downpour let up at the Shady Farms bar in Sperryville and due to the deficiency in local lodging I quiz the bartender for options. Over the other side of the mountain, the opposite side of Skyline Dr via 211 is Luray with lots of motels, but I want to save the mountain for the morning. The waitress suggest Culpepper, there being a Holiday Inn etc.
Stepping outside the sun has broke through the clouds again. Enough for some shots of Shady Farms Restaurant and a bridge. Heading down 522, the Sperryville Pike, I keep an eye out for photo ops to catch the next morning as I’ll be rerouting back through. Following the mantra of Dale Borgeson about tour riding in the US, I aim to avoid large chain establishments, whether they are restaurants or hotels, and explore the mom-and-pop local variety businesses. I have a dive-ish roadside motel in mind, Culpepper comes through with the Sleepy Hollow Hotel.
Before check in I ride through downtown historic Culpepper. It’s a cool place. The Shady Farm bartender had recommended the Culpepper Thai restaurant. I see it but don’t visit, still full from the meal earlier. Cameron Street Coffee looks like a great place, located in an old warehouse. Unfortunately their closed for the night.
Shower and changed, room 102 at the Sleepy Hollow Hotel. I hop back on the bike, refreshed and dry and ride through the warm night air back downtown. The coffee at the Hazel River Inn comes with a sweet fudge confection on the side. The peach and blackberry cobbler with vanilla sauce is divine.
The reconfigured plan for this getaway is to shed. Shed worries about the job, career, housing, and relationships. My motorcycle is therapeutic. It’s 600cc’s of Zoloft on two wheels. The road lifts my spirits. This wasn’t supposed to be a solo run, and there are stretches of road where I feel the emptiness behind me.
The cobbler is finished and I can hear the sound of a band doing their sound check. The banging of the drum requires investigation.
Entry Three
I found Brown Bag Special in the cellar pub of the same restaurant I was in. On my way to the door the noise of the sound check floated up the stairs and directed my feet downward. Brown Bag Special opened the set, appropriately enough, with “I drink alone”. The ol’ man, Big Money, would have loved it. Drink alone started off a Big Money Blues trifecta to include “The Breeze” and “Mustang Sally”. Then they made the mistake a lot of bands make that have a great lead guitar player. They let him sing. The lead guitarist karaoke sucked his way through a Tom Petty hit. He was so off key in his singing it made you appreciate the guitar solo’s all the more for the relief they provided. Thankfully the regular singer soon resumed his duties and the night went on. More good stuff from the band.
Freebird
Folsom Prison Blues
Cheap Sun Glasses
“can’t you see, can’t you see, what that woman, what she’s done to me”
Off to bed now at the Sleepy Hollow Hotel with the ghost and shades of dead hookers and overdoses past.
150 miles today.
Saturday
Entry Four
Morning breaks on the Sleepy Hollow Hotel, a hot shower and I’m back on the bike. A quick stop downtown to shoot the Hazel Inn, then it’s back on the Sperryville Pike. More stops to capture some sights seen yesterday. Mr. & Mrs. Pump. The open mouth caricatures are an accurate representation of the current gas cost and the pumps eating your wallet.
I keep telling my daughter that her first car, college car, will be a hybrid. She thinks they are ugly. The bike isn’t so bad, averaging around 40mpg. At about 180 miles on the tripometer I start to look for a refill, although I’ve pushed it to 211 miles before.
A quick left in Sperryville on 211 and up into the mountain, Blue Ridge Mountains and Skyline Drive. Heading up the mountain I get the first bite of the twisties I’ve been craving. The fee at the gate to Skyline Drive is well worth the price. Great scenery and fantastic views. The only drawback is the 35mph speed limit that is well enforced by the park rangers.
I shoot some self-portraits at Pollock Knob overlook. They’re funny in that with all the scrambling and hurrying to be the camera timer, then trying to effect a relaxed pose. I’ve also broke out my old friend this trip, the Lubitel 166, a medium format, 120mm film, twin lens camera. I’m like Jay-Z with this camera, I have to get it in one take. There is no digital review after the click for instant gratification. As a fellow photographer it’s “Point, Push, and Pray”. I’ll be interested to see the results. Not that I’ve left digital behind. Carrying both cameras, I’m an analog/digital double threat.
After the self-portraits and some dead tree shots I’m about to pack back on the bike and leave when I meet the preacher and his wife. He offers to shoot me with my camera and I return the favor with theirs. Conversation flows and in a ‘small world’ moment it turns out that he works for same Hazel family that owns the restaurant I was at last night for his Monday thru Friday job. I get a friendly “God bless” and I’m heading south on Skyline Drive. I make several more stops and break out the cameras again at Big Meadow.
There is a gnarly dead tree in the middle of the meadow. It has burn damage at the base, either the result of some wild fire or perhaps a controlled burn done to maintain the field. I spot and shoot a few deer, they probably won’t turn out as they’re to far away for my lens on the D100. I shoot a bunch of shots of the tree with the D100 and then totally switch processes with the Lubitel. The picture setup with the Lubitel takes about a minute-and-a-half. Manual zoom, i.e., walking back and forth to get the framing I want. Light meter reading. Then dealing with the reversed optics of the look-down box camera. It is fun though, to switch it up, change the pace and the dynamics. Just one click though, hope I caught it.
It’s a long but enjoyable ride to the south end of Skyline Drive. Unless you really like slow cruising I would suggest picking which third of Skyline Drive you’d like include in your trip and leave the rest. I drop off the mountain and into Waynesboro. Finding Mad Anthony’s coffee shop for a late breakfast. I overhear that it’s around noon. The Italian Roast coffee is good, in fact, it would prove to be the best coffee of the trip.
One of the pleasures of traveling by motorcycle is that it’s an easy conversation starter. People ask you where your coming from, where you’re heading, ask about your bike, tell you’re about their bike or the one they wish they had. One of the peculiarities of these conversations is that if the person even remotely knows of anyone that has died on a motorcycle, they will be sure to share this fact along with details. These stories usually involve a deer, a car pulling out, or someone taking a corner to fast. The conversation goes something like this:
Stranger“nice bike”
You“thanks”
Stranger“my cousin Bob had a friend that hit a deer and died on his bike”
Short silence.
You“yeah, deer are dangerous, got to be careful”
I’m not exaggerating when I say I’ve held variations on this conversation many times. Luckily this isn’t the conversation I have with the owner of Mad Anthony’s. He’s a former sailboat instructor who now finds the same release and head clearing on his motorcycle that he used to get from his sailboat.
This brings to mind the same wave – don’t way dynamic that occurs between sail boaters and power boaters, very similar to the sportbike & HD crowd.
The proprietor is a coffee guru, we discuss roasting (my Italian roast was just roasted Wednesday this week). We talk about the good and the evil of Starbucks. We’re both in agreement that they over roast their regular coffee, but I think their foo foo drinks are tasty. He has in his shop both the Bodum press and the Bodum vacuum coffee pot that I got my mom for x-mas. A shameless plug here, the Bodum vacuum coffee pot makes the best home coffee ever. It’s also an entertaining crowd pleaser, no joke.
Leaving Waynesboro the plan was 340 northward to 33, then into Harrisonburg, VA (home of the Valley Mall and JMU). 340 proved to be boring so I jumped on 256, Port Republic Road, for a better ride to Harrisonburg. I don’t know if the coffee wore off or if I was just worn out. I pull over at Westover Park, pick out a spot of grass, and take a good nap in the sun.
I had my motorcycle bug handed down to me by my step-dad. My kindergarten year of school we moved right at the end of the school year. Rather than switch schools at this inopportune time my Dad stuck me on the back of his Honda and rode me to school and back again for the last month or two. Even earlier than that I have a great photo of me in 1973-4 sitting on his chopper with him. Me in a diaper and him with his long hippy hair. The wild side of the Reverend indeed.
Refreshed from my nap it’s back on 33 westbound. Heading out of the Shenandoah Valley and Rockingham County is more glorious twisty roads and the George Washington National Forest. GW is a beautiful tree canopy lined road with a river off to one side. Franklin, WV is the destination, a return to the Star Hotel.
I stayed at the Star a few years prior when they first re-opened the historic Star Hotel. The owner, Steve Miller, is a great guy, friendly and conversational. I told him I’d be back again, but it’s been a few more years than I thought. Late lunch at the Star is pesto grilled chicken on ciabatta bread with roasted red peppers. Not the type of fare one might associate with West Virginia, but people have misperceptions about everywhere. Steve promises a prime rib later at dinner tonight to die for.
So that there is no misunderstanding, in as much as the Sleepy Hollow Hotel was a dive, the Star Hotel is a dream.
Dump the gear in the room back on the bike for some roaming around. I head back to explore a river road I passed on the way in, Rock Gap. It’s a gravel affair and I follow it back a little ways. Photo some river shots. Down further there is a large cliff face with some college aged kids de-gearing after a day of climbing. I’ll try to stop back in tomorrow and shoot some climbing action, as well as some fly fishing.
I pick up a bottle of Barefoot Wine, Cabernet Sauvignon, and drop it off with Steve at the Star to keep for later. I’ll enjoy that bottle later tonight from the 3rd floor front porch. South out of town I head, into some very secondary roads. I shoot an old decrepit cabin that would be right up Bobby Sargent’s alley. I put it in the metal folder for a possible future model shoot location, along with the river spots I’ve seen.
There are a couple more stops on this little ride. Once for what appears to be a feral chicken, and then for middle of the road stare down with a young doe. She’s camera shy though and is off before I can get a shot. Sportbike probably isn’t the best conveyance for nature photography. The pavement stops and gravel begins, I motor on. Rick & I once spent a full day just about on gravel roads, crisscrossing the back country around Cumberland, MD. So I’m comfortable with the less than ideal riding surface. A few miles on the road dead ends at a pair of chicken houses (source of the feral chicken’s ancestors perhaps?) and I turn around and survey the valley I’ve just ridden through. I have to stop the bike and soak in the scene. A picturesque farm is nestled in the corner of the valley, up against the hills. I meet some inquisitive cows, along with the farmer and his wife.
It seems that when you are in WV and you pass a sign that says “snow removal ends here” that the already suspect road conditions are going to quickly deteriorate and will soon resemble somewhat more of a logging road. I motor on through some back country, no houses, no farms, just mountains, steep roadside cliffs, and wicked gravel switchback curves. The part that gives you the willies are the downhill corners where the road grade is slanted to the outside of the curve and to the drop below. Yikes!
I creep along where a four wheeler would be much more functional. Although I still hit it a bit in the straights. Pavement arrives again and I’m unsure of my exact location. I follow the chicken farmers directions and soon discover myself back in Brandywine, intersecting the same stretch of 33 I rode on my way into Franklin.
Back at the Star Hotel it’s a shower and fresh clothes before heading down for dinner. Downstairs I find the prime rib to be as good as promised.
Entry Five
How beautifully staged is this. Barefoot on the 3rd floor patio, wine to ease the back and the ache in the knee.
205 miles today, the last 30 after check in, just to explore.
Sunday
Entry Six
Out early in the morning. I find no climbers at Rock Gap, unsure of the hours they keep. Out of Franklin on 33 west, looking for another squiggly line I had seen on a map. Bland Hill Road name is a misnomer. A single lane country road winding through German Valley. I got a few shots of German Valley from the 33 overlook before turning on Bland Hill. Now I find myself in the same location I had shot from above.
The road cuts through some open pasture land and I meet some cows standing in the road after rounding one bend. They’re pleasant enough, if in no particular hurry to cross, and don’t mind posing for a shot or two before meandering on. People talk about the danger of hitting a deer, a cow would really ruin your day! Off of Bland Hill and on down into the valley. I come up on the rock formation I had seen from the overlook previously. It’s not Seneca Rocks, but a formation of the same ilk. I get some more photos, then onto German Valley Road. I’m still staying at the Star, there is no real destination today. It’s relaxing to stop as much as I like.
German Valley Road puts me back on 33 west and not long after I’m ordering breakfast at the Valley View Restaurant. Dale Borgeson warns of places that advertise home cooking, but that’s about all you see in these parts. There are a fair number of cars here and that’s usually a good since the food will be alright. Hell, even the Army could make a good breakfast. It all works out and it’s a hell of a deal, for toast, two eggs, hash browns, bacon, and coffee.
From 33 I hit 28 and turn off on Smoke Hole Road, just because it’s there and looks interesting. Boy, what a find it is. Combining the curvy one lane country road with nice wide smooth pavement (gravel free in the corners). It’s great. Smoke Hole Road turns out to run from 28 across the Seneca Rocks National Forest to 220 on the other side. Going west-to-east it starts out all curves and hills, then ends by winding along the south branch of the Potomac. There are lots of fly fishermen here enjoying the catch-and-release section of the river.
Up 220 to Petersburg, I run into some Ducati guys at the gas station. We swap riding info and I’m soon on 42 north towards Mayville. Hanging a left when I see a sign for Dolly Sods. I’m back on secondary roads and I soon pass another prophetic ‘no snow removal’ signs. It’s gravel the rest of the way up the mountain til it breaks out on top at Dolly Sod.
I’m real happy with today’s roads, as both Smoke Hole Road and Dolly Sods were unplanned ‘discovered adventures’. I do some rock scrabbling at Dolly Sod and enjoy the cliff top views. A fellow tourist snaps a shot for me an I hike out well past the distance that the casual tourist and families go. Shot some more shots of the rock formations with both the digital and film camera. Do some more self-portraits. I then sit down to relax in the sun with the cliff side breeze steadily blowing and update this journal.
Entry Seven
Well, fellow traveler, if you’ve made it this far I am duly impressed. I thank you for your perseverance. The rest of the day was spent riding without incident. Just more fantastic roads. You don’t have to be an explore on par with Lewis & Clark to find great rides in West Virginia. Just be curious in nature and unafraid to leave the beaten path. Drop off the numbered roads and take the route less traveled. Soon you’ll be in your own undiscovered country. Blah blah blah.
Out of Dolly Sod and I find myself on 32. Rough calculations put the dirt road travel around 25 miles for the day. While we are on stats, here’s today’s animal road count:
1 rooster
1 dead fox
2 cows
8 chipmunks
7 alive
1 dead
3 dead possums
1 squirrel
1 dead blob (undistinguishable)
No fearsome deer
1 dog
I guided myself today by a rather non-descript map put out by mountainhighlands.com
Leaving Dolly Sod on 32 puts me in Dry Fork and back on familiar 33 west to Elkins. I cruise around Elkins on the off chance I’ll run into a guy I know named Dallas. Now all you need to know about Dallas is the following:
I don’t know his last name
I once gave him a hair cut with dog grooming clippers
I know he works at a bike shop making choppers
You figure the odds of me finding him, near zero.
If your curious it wasn’t the first time I cut hair, albeit the first time using dog shears. In Korea I cut in the latrine for a cut or for a 6 pack. Everything was barter in the Army. We had a cook that would make you a great custom birthday cake for a case of beer or feed you food out of the back of the chow hall at 3am when you staggered in drunk from the ville for the promise of a future round to be bought. Korea stories could fill another journal.
Anyway, out of Elkins and south to Beverly. Scott, if your reading this you were on my mind as I went through town, never forgive, never forget.
So far I’ve only tried to write about the positive food experiences of the trip without throwing anyplace under the bus. C&J in Beverly however, served only barely functional burgers and the vanilla shake was of the worst chemical prefab variety. There are some things that I am stuck on, good vanilla ice cream is one. The others that I’m picky about are beer, whiskey, steak, cheese-steak, and coffee. It’s just so disappointing when something you usually enjoy turns out to be sub par.
After C&J it’s 250 east to 28, which heads back towards Seneca Rocks and Franklin. It’s a good haul through the Monongahela National Forest. A road of the scenic variety, with good twisties up the mountain and through the scenery. These type road have become quite a common occurrence here in WV. Back in Seneca Rocks and 33 east into Franklin. I never shoot Seneca Rocks, the light is never right, number one can tell you how I get about my light.
The Star’s restaurant is closed on Sunday, dagger, so I shower and head into Franklin by foot. About Franklin, WV. It’s a nice little town, quiet and sleepy. No bars other than the VFW that I could see. Everybody I’ve met and spoken too has be pleasant, friendly and conversational, both here in Franklin and elsewhere in WV. I’m sure there are a variety of characters much as anywhere, this is just my observation from the tourist level.
Following last night precedent I grab another vino from the Shell station. The Star being closed is a dilemma; I’m in need of a cork screw (having borrowed the restaurants the night before). I wander back down to the hotel, wine in hand, and past the hotel just a bit til I meet an old man sitting out front. I explain my situation, wine without access, and he says he’ll sell me a corkscrew. He goes in the house, shortly to return with the necessary implement in hand. I figure I have it for -4 or maybe rent it for a one time use for . That proves unnecessary however, he says just to take it, and keep it for any future need.
The sole booking for the hotel tonight, I’m like a wraith as I glide through the halls. On the front porch with my bottle of vino in hand. I have some cheap cigars I also picked up and there’s nothing to do but kick back and watch the sunset.
It’s been a great trip. Somewhat lonesome at times. The lack of someone to talk to surely let to the length of this journal. It was a trip to getaway, to reflect. There was no great revelation or anything, just time to get to know yourself. The road gives you time to think. I know who I am and I like being me. I know what’s missing.
I’m resolved to take more bike trips in the future. It’s definitely my preferred way to travel and vacation. Motorcycling is the way to go.
Tomorrow I have my route generally planned out, more scenic byways for a winding route home.
Miles today, 240.
Monday
Entry Seven
Just a short postscript. 20 miles east of Washington DC, on 66, the chain popped off the bike. It’s never easy.
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