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#SMWMLN – Social Media Far better Tourism
Image by BTO Educational
22 Settembre 2K10
SOCIAL MEDIA Far better TOURISM
A Milano, dentro la Social Media Week, il festival della rete
Information per i keynote:
Robert Piattelli – Co-founder BTO Educational – robert@btoeducational.it
Scarica il pdf della presentazione su SlideShare:
www.slideshare.net/BTOEducational/social-media-better-tou…
Prosegue il percorso di ToscanaLab 2K10 verso la messa a punto del proprio manifesto Internet Greater Life.
“Social Media Week is a international platform that connects people, content, and conversation about emerging trends in social and mobile media”
Bogotà, Buenos Aires, Los Angeles, Mexico City e Milano: cinque città connesse tra loro dal 20 al 24 Settembre con protagonisti aziende e persone che conversano di Social Media, all’interno di un format davvero unico.
Ospiti di Augmendy, ToscanaLab 2K10 e BTO Educational hanno promosso all’interno della Social Media Week [ il festival della rete ] un evento con tema Social Media e Turismo.
Attraverso una conversazione con i partecipanti all’incontro, mettendo a confronto tante esperienze diverse, si è indagato sull’impatto dei Social Media sulle dinamiche d’incontro tra domanda e offerta turistica.
Dentro la Social Media Week, a Milano nel Blend Tower, il 22 Settembre.
Social Media Greater Tourism, c’erano:
Mirko Lalli – Responsabile Comunicazione e Marketing Fondazione Sistema Toscana
Rodolfo Baggio – Università Bocconi – Master in Economia del Turismo e Centro Dondena per la Ricerca sulle Dinamiche Sociali. Presidente del Comitato Tecnico – Scientifico di BTO Educational
Roberta Milano – Università degli Studi di Genova, Campus Universitario di Savona + Blogger. Co-Founder BTO Educational
Queste tre persone hanno condotto l’evento.
Hanno raccontato le loro storie, presentato progetti, ricerche, idee, conversato tra loro e con il pubblico:
Paolo Barbesino – Managing Director CommStrategy
Cristiano Callegari aka Zio Burp – Blogger, social media, copywriter Ambito5
Stefano Ceci – Founder GH Impresa Turistica. Comitato Tecnico – Scientifico BTO Educational
Alberto Chiapponi – Internet marketing and social media consultant H-art
Lisa Dubost – International affairs AirBnb
Giulia Eremita – Nation Manager Trivago.it. Comitato Tecnico – Scientifico BTO Educational
Monica Fabris – Presidente GPF©. Comitato Tecnico – Scientifico BTO Educational
Elena Grassi – Senior Sales Manager Expedia
Paolo Mezzina – TravelPeople. Presidente e Managing Director Slash
Bruno Preda– Nation Manager Italy Atrapalo.com
Diego Ricchiuti – Managing Director Agency.com
Andrea Tracanzan – Marketing Director Zoes.it (Fondazione Responsabilità Etica / Banca Etica)
Particular Guest:
Giancarlo Carniani – Coordinatore BTO – Obtain Tourism On-line. Co-Founder BTO Educational
SOCIAL MEDIA Far better TOURISM
La FORMULA e gli OBIETTIVI
Durante la circa due ore e mezza del Social Media Greater Tourism, gli speakers si sono presentati e hanno converserato con il pubblico di Social Media e Turismo.
Ognuno in quindici minuti di tempo, ha contribuito nell’incontro a mettere a fuoco il concetto Greater Tourism, in quest’occasione declinato sui Social Media.
Insomma, i Social Media aiutano chi viaggia?
Si, certo.
Ma il quesito di fondo non è questo, il focus di di ToscanaLab 2010 e BTO Educational è sugli “altri”, ovvero tutta l’intera filiera che ruota intorno a chi viaggia, insomma gli operatori economici.
Durante ToscanaLab 2K10 nel panel Web Better Tourism, BTO Educational ha promosso una conversazione con il pubblico che ha portato alla redazione di un Manifesto “Internet Better Tourism”, all’interno del progetto ancora più ambizioso che prevede la stesura di un decalogo “Internet Greater Life” .
L’occasione della Social Media Week vuole essere valorizzata per fare un ulteriore messa a fuoco dei punti condivisi con i partecipanti di ToscanaLab 2K10 e che hanno portato alla stesura del Manifesto World wide web Greater Tourism.
Net Greater Tourism sarà veramente Far better per tutti quando tutti modificheranno i propri comportamenti, si muoveranno verso il web e chi viaggia prenderanno coscienza che qualcosa è cambiato e continua a cambiare molto velocemente.
Ecco i cinque punti del nostro Manifesto, cinque riflessioni che continueremo con il contributo di tutti ad elaborare anche durante incontri come questo Social Media Better Tourism, dentro la Social Media Week.
Passaggio di orizzonte di prospettiva, da “IO + VOI” a “NOI”
Il web come strumento e luogo, non come “fine” per creare e far crescere un legame tra chi viaggia e il territorio. Costruire una relazione come leva principale di una coerente attività di promozione territoriale
Web come fattore abilitante per allungare l’esperienza di viaggio, con un prima, durante e dopo
World wide web Greater Tourism quando si colmerà lo sbilanciamento culturale e informativo tra domanda e offerta, oggi tutto a vantaggio del viaggiatore.
Il viaggio come esperienza e il viaggiatore si fa CANALE di quest’esperienza, contribuendo con i propri contenuti e i sui racconti alla costruzione della storia del viaggio, con al centro il territorio e INSIEME a chi gli offre i servizi
La Location
La Social Media Week, il festival della rete è veramente un evento straordinario: dal 20 al 24 Settembre Bogotà, Buenos Aires, Los Angeles, Mexico City e Milano si connettono proponendo cinque giorni di eventi creati per la maggior parte dal basso, da persone e da aziende che hanno qualcosa da dire sul tema Social Media.
Milano ospita ben novanta appuntamenti sparsi in città: per Social Media Far better Tourism dentro la Social Media Week la scelta è caduta su Blend Tower, a soli cinquanta metri dalla Stazione Centrale.
Un grattacielo che ospita anche un business center molto adatto al nostro evento: Social Media Far better Tourism del 22 Settembre (inizia alle 10.00 precisissime, venite un po’ prima) è al 3° piano del Blend Tower, piazza IV Novembre al numero 7, sala riunioni 1.
SOCIAL MEDIA WEEK
Proposta per la prima volta a New York nel 2009 e giunta alla terza edizione, la Social Media Week arriva anche in Italia: a Milano dal 20 al 24 settembre 2010.
Una fondamentale occasione di incontro per tutte le persone interessate al mondo dei Social Media, in ambito company e consumer.
Questa nuova edizione della Social Media Week viene organizzata contemporaneamente in five città nel mondo: Milano, Los Angeles, Bogotà, Buenos Aires, Città del Messico.
SOCIAL MEDIA WEEK MILANO
In Italia, la Social Media Week si articolerà in oltre 30 eventi gratuiti nell’arco delle five giornate, disseminati in numerose location nel Comune di Milano.
Molti eventi saranno spontanei, organizzati da addetti ai lavori del mondo della Comunicazione, appassionati e associazioni mentre altri saranno affidati ad aziende di prestigio che avranno la possibilità di organizzare un proprio evento all’interno della Social Media Week, il festival della rete.
Centro operativo della manifestazione e sede espositiva sarà l’Urban Center in Galleria Vittorio Emanuele, nel cuore di Milano.
In particolare, saranno cinque le categorie tematiche su sui si concentrerà l’attenzione degli organizzatori:
Technologies, Entertainment (Musica, Sport, Arte)
Brand Communication (Promozione, Marketing),
Created in Italy (Style, Design, Food)
Media e Informazione
Digital Opportunities (Occupazione, Urbanistica, Cultura).
Gli eventi, gratuiti e sempre aperti al pubblico, saranno in parte organization oriented (con un concentrate sulle potenzialità che le nuove Piattaforme Social sono in grado di offrire) e in parte client cioè pensati e organizzati per attirare il grande pubblico con un’offerta di contenuti culturali inediti e coinvolgenti.
Questo ponendo sempre al centro la persona, la comunicazione social e la scoperta di un nuovo modo di essere e relazionarsi che rappresenta il futuro del Internet e del nostro modo di comunicare.
Augmendy
Augmendy è una Società net specializzata in Social Media.
La Mission di Augmendy, attraverso diverse tipologie di attività, è mettere in contatto le aziende con gli operatori del mercato dell’area Social Media.
Founders di Augmendy sono Marco Antonio Masieri e Marco "Monty" Montemagno, tra l’altro cofondatori di Blogosfere (il più grande network europeo di weblog d’informazione professionali) e di Codice Internet (associazione no profit per la divulgazione di Net in italia).
Il Board della Social Media Week ha assegnato a Augmendy l’organizzazione dell’unica tappa europea dell’evento.
Toscanalab 2k10
ToscanaLab è un marchio di Fondazione Sistema Toscana: è tornato a Firenze il 28 e 29 Giugno 2K10 con la seconda edizione di un evento verticale dedicato al web, ai social media e al mondo della comunicazione digitale.
Due giornate dedicate alla riflessione e al confronto sulle nuove forme di partecipazione e sugli effetti della rivoluzione culturale che stiamo vivendo.
BTO Educational
BTO Educational è un’Associazione senza fine di lucro che nasce dall’esperienza BTO – Buy Tourism On the internet – www.buytourismonline.com – l’evento edu-entertainment unico nel suo genere, che anche quest’anno si svolgerà a Firenze, alla Stazione Leopolda, il 18 e 19 Novembre.
Quali sono i temi di BTO Educational?
Il net 2., più in particolare il Travel two. e tutti gli altri argomenti cari agli operatori della lunga filiera turistico ricettiva e agli stakeholders dei territori.
four Time Tested Net Enterprise Opportunities
For over 15 years now individuals have been creating money on the Net. A lot of opportunities have come and gone throughout that time.
Right here are 4 verified Web business possibilities with longevity that continue to thrive.
1. Niche affiliate marketing. Millions of people make funds promoting affiliate delivers. The big change in the past few years has come in how men and women target niches to limit their competion and make outstanding amounts of funds.
For example, did you know there are men and women earning 7 figure incomes each and every year promoting cost per action programs to targeted niches?
Of course you can sell affiliate goods and make funds as properly. Amazon.com has been offering merchandise to sell for their affiliate marketers since 1995.
You can uncover exceptional digital goods to sell at Amazon.com. You can also locate great physical products to sell and this chance is continuing to grow at a rapid pace.
Clickbank.com is another great supply for digital details items. You will get access to thousands of goods to sell with a single ID number. Each of these affiliate programs are no cost to join.
two. Online article writing for Internet marketers. Many people write content articles for write-up advertising or other blogs on a daily basis.
Some are satisfied to take this Internet enterprise and work part time from house to supplement their revenue. Others have been in a position to take their abilities and turn them into a full time revenue.
What makes this such a excellent organization to start is the low overhead needed. Everyone can make funds writing articles and do it in several methods. three. Internet direct sales. It is genuinely amazing how quick some of the old direct sales businesses continue to develop.
Amway is an billion a year firm in more than 80 nations. Avon is in more than 100 nations and does over billion a year in enterprise. There are a lot of million and billion dollar direct sales opportunities with companies that have longevity.
The primary alter is how you approach carrying out your sales. A lot of successful business owners right now mix Net advertising strategies with offline strategies.
Even so, if you maximize your time promoting on the Web, you can actually be in many direct sales opportunities at a single time.
four. Blogging on car pilot. This is the key to turning this into a lucrative enterprise chance. Even men and women who do not really like to write are employing blogs to make all kinds of cash.
You can monetize them in numerous methods. 1 of the most common is to join the Google Adsense affiliate program and let Google sell marketing on your site for you.
Mastering how to blog on autopilot is something everyone can do. There are numerous examples of effective Net marketers who have now been car blogging for over five years.
In summary, these are 4 time-tested Net organization opportunities that you can start off. These opportunities continue to thrive and anybody can do one or a lot more of these to earn as considerably cash as they want on the internet.
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“Planning and Generating Content material to Drive Visitors to Your Website”. This is video five in a series of ten videos about how to start off an internet organization from scratch. From SubHub (www.subhub.com), membership internet site specialists.
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The Most Crucial Things To Look For In A House or On-line Organization
You’ve finally made the decision that you’re tired of enriching someone else, but you are unsure how to begin. What do you look for in a house organization or an online business? How do you know you won’t be scammed? Exactly where do you start?
Exactly where to Start
This is less difficult than it sounds! You want to sit down, and believe about your strengths and weaknesses, creating an honest evaluation of yourself. Write these down on a piece of paper or on your laptop or computer. Are you a excellent salesperson? Do you work effectively with individuals? Would you want to do all the function oneself, or have employees to manage? Are you good with cash? What sort of abilities do you have? After you’ve had some time to sit down and really think about it, it is time to move on to the next step.
Choosing the Correct House Enterprise for you
After you’ve evaluated all of your weaknesses and strengths, it’s time to decide on your business! For instance purposes, we’re going to just say you’re selling points. But, how do you know a enterprise is any great? The following items are what you ought to look for:
Wonderful Goods and Services
No matter how considerably money you sink into a company, if the product or service you’re selling aren’t valuable, fascinating, or great, you aren’t going to make cash. Believe about the product or service supplied, and ask yourself, would I buy this? Would I pay X quantity of funds for this? If no, keep looking. If yes, fantastic! Time to move onto the next step!
Wonderful Training and Support For New Enterprise Owners
Even if you have a great product, if you don’t know every thing about it, you won’t be in a position to sell it. When weighing the pros and cons of a enterprise opportunity, take into account what type of training and support the organization will give you. Do they have on the internet seminars that will teach you about the items or solutions you’ll be offering? Can you reach a trainer daily for support if you want it? If so, these are signs of a reputable business, and it’s time for the subsequent step.
Normal Payments
This is extremely crucial! How typically does the organization you are operating by means of pay you? Weekly, bi-monthly and monthly payments are a ought to when you are handling goods and solutions. If you can’t locate this information on their internet site, it is a poor sign. Google the company with keywords and phrases like “scam” or “payment problems” and see if you can find something out. Do not be afraid to investigation and chance! If the payments are infrequent or don’t occur monthly, do not bother with them. Remember, you have to cover your overhead and expenses, and those expenses are monthly! If they do pay frequently, this is yet another great sign, so continue on to the next step.
Enterprise Track Record
Check out your chance on google, see how lengthy they’ve been about. Search for them on Ripoffreports and the BBB web site, see if they have complaints from operators or shoppers. You want to sign on with an individual who is going to aid you succeed, and the greatest measure of that is their own good results and reputation. You want to sign on with a enterprise that has been about for longer than a handful of years, and the longer the better. The old adage “finding in at the ground floor” doesn’t apply to property companies and on the web companies, so ignore the hype!
Trust Your Gut and Start Small
If you have a feeling one thing is not correct with the opportunity, trust your instincts. If you feel you may well not be up to the process with a specific enterprise, it’s alright. Don’t let salespeople pressure you into finding into something you’re not prepared for. Attempt to commence modest, develop up cash from your very first venture and invest it into your second, and so forth. Good results doesn’t take place overnight!
With all the questionable property companies out there, rest assured that Specialty Merchandise Corporation is the actual deal to get your organization began. See what other home entrepreneurs have to say in a SMC review.
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Funeral Wreath for Boy and Infant
Image by Wisconsin Historical Images
Funeral wreath surrounding two studio portraits of a boy and infant,with two attached panels "Our darling" above and "AT REST " beneath. Probably a grave stone.
This image is component of a collection of more than 6,000 glass plate negatives developed by Charles J. Van Schaick. Van Schaick learned the art of photography soon after moving to Jackson County, Wisconsin. In 1885, he opened a studio in Black River Falls, Wisconsin and served as the town photographer for more than 50 years. His operate includes each studio portraits and richly varied and intimate snapshots of modest-town, Wisconsin life. A portion of his photographic perform is represented in Wisconsin Death Trip by Michael Lesy.
For much more info about this image, click right here:
www.wisconsinhistory.org/whi/fullRecord.asp?id=28724
Did You Know?
The Wisconsin Historical Society generates giclée print reproductions made from high-resolution scans of original supply material from its holdings. Custom orders are printed on matte or semigloss papers making use of huge format printers and archival pigmented inks. All print sale proceeds directly benefit the acquisition, preservation and upkeep of the physical and on the web collections.
E-mail organization manager Lisa Marine for details. For more information, see our FAQ.
How Can Twitter Aid Increase Sales for your On the web Enterprise
Twitter is one of the most well-liked social networking web sites in the net world. Folks enjoy the services of Twitter since it makes it possible for them communicate with their close friends, colleagues, relatives anytime and anywhere in the planet. Twitter is not just for socialization it is also thought to be as a highly effective tool to market a business over the web.
For any company people specially those who have just began their enterprise, it would be very best to this well-liked social networking site identified as Twitter. It is suggested that an on the web business owner need to invest time in learning how to use Twitter, Twitter basics and Twitter company tips in order to promote their business effectively online.
There are a lot of approaches on how can twitter aid enhance sales for your on the web organization. The following causes are:
Twitter is an successful networking site that can support drive website visitors, so it means it can also assist in improving the item or services sales of an on the web organization.
Twitter is a really popular social network site, and it has millions of users worldwide. Aside from the users, there are many people check out this website every single day. With so a lot of individuals visiting a Twitter internet site for organization, it would be effortless to locate potential buyers.
Twitter is an excellent tool for company linking. You can marketplace or advertise your business over twitter placing hyperlinks of your blogs, articles, and internet site.
Twitter is an efficient way to connect with future clients. The very best thing about Twitter is that it is not just about selling items or solutions. It is also a signifies connecting with people and understanding their wants.
Tweets or messages sent to followers on Twitter are shorter than long, dragging e mail messages. The chance of finding connection with possible customers is higher. With doable customers, it would be simpler to persuade them with the goods or solutions offered, this implies increase of sales for the on the web enterprise.
Twitter indeed gives several helpful ways to enhance the income of on the web corporations. Twitter is a quite powerful marketing tool that’s why it is essential to fully grasp how twitter works. Even if, they are a marketing tool, it is critical not to more than manipulate them for you to bring your business on best of everybody. You ought to be mindful of your limitations as an online marketer and avoid spamming. Respect other men and women if you wanted to be respected the same way.
To uncover out much more info about how Twitter is a potent tool in enhancing sales for your on the web enterprise, feel absolutely free to check out this site http://pure-ecommerce.com/category_7/Turnkey-Organizations.htm
You can also examine out this website for related write-up on Net organization http://pure-ecommerce.com/category_7/Turnkey-Corporations.htm
Jennifer Varner is the CEO of http://www.pure-ecommerce.com/ an on the web ecommerce consulting firm that aids individuals strategy, create, and grow their on the internet business.
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Deceived by avoid home business opportunities
First, use your common sense. E-mail messages automatically sent floating in a folder unwanted messages should be the first sign of authenticity. Unless you have signed for a list of specific e-mail to inquire about business opportunities in the home, it is best to delete the e-mail without opening them. Use caution if there is a facility. This may be attached virus, which may take more than participate with you. No one likes the hard drive erased.Profit By Affiliate Marketing On The Internet
I know you have heard people talking about making money while affiliate marketing on the Internet. This is normal for anyone who wants to start a home-based or internet business. Some people overlook this idea, because scams try to get your money and give you nothing in return, most times referred to as get-rich-quick schemes. Yes, there are plenty of lies out there, also scams, if you be careful you can pick the good from the bad. In that ‘million dollar’ sack of tricks, there is some really good information that can help you with affiliate marketing online.
To begin with you must understand what this type of marketing is, or is not? This type of marketing takes away your need to run your own business with products to store and ship. Also, there is not a need for a merchant account website, or a payment processing threshold. You do not need any of these things when you start affiliate marketing on the Internet. As you progress, you will want a website to entice people to click on links that will take them to a merchant’s website, this is for them to choose products and make payments.
This marketing on the Internet is somewhat like a salesman’s job, but with a special twist. I know you have wanted to buy a new car, and you walk into a certain car dealership, you will immediately be hounded by a salesman that will do everything except scratch your back to sell you a car. With affiliate marketing, you try to convince people to click a link that takes them to a merchant’s website, there is some salesmanship involved if you want to increase your business beyond the basics that only require a banner or a link available for clicking. You do not have to spend time convincing your customer how great that new car will be. Your pitch will be created only one time, whether it’s a banner on your website, or an article you have written that promotes a product, and it keeps working for you time after time.
Once your potential customer clicks one of your links, the merchant’s website does all the work to sell to your customers. If they make a purchase, after reaching the website via your link, you will be paid a commission on that sale. Affiliate marketing on the Internet may not even require a direct sale. Some programs offer a small commission even if the customer clicks through to the website. Or you are paid for each customer that registers to your merchant’s site. This will create a list for the merchant to try for future sales.
All of this is what affiliate marketing is. You can even sponsor products, sell them for a merchant and make money. Posting ads online, writing articles pertaining to the product with links, or by promoting links on your website, these are all avenues of this type of marketing on the internet. If you have wanted to get a business started from home on the internet, maybe this is for you? It takes some work, but anyone can start this type of business with little or no capital. You can add to your business as it grows. This is the business that was a perfect fit for me, if you decide to try it, I wish you the best of luck, from one affiliate marketer to another!
Linda McRae is an expert affiliate marketer who rakes in over 0,000 annually via her amazingly simple online profit system. Learn how you, too, can break free from the 9 to 5 rut by doing what Linda does. Just visit Affiliate Marketing Software
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Related Affiliate Marketing Scams Articles
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